Mailpiece Design

Nov 05, 2010 No Comments

Automated mailings cost less All mail sent at discounted rates (automated mail) requires special preparation to conform to USPS guidelines. Primarily, this means sorting. The sorting process organizes mail so that all pieces going to the same zip code are bundled together. “Finer” sorts organize mail to coincide with the carrier’s route, making it easier [...]

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Inserting, Collating, Wafer-sealing

Nov 05, 2010 No Comments

Fulfillment The fulfillment phase is generally “putting all the pieces together” and mailing or delivering the finished product to a specified list or lists of companies or individuals. Fulfillment covers a range of services and specialized operations. Hand assembly Hand assembly is necessary when printed sheets, folders, brochures, forms, cards, premiums, etc. are varying sizes, [...]

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Inkjetting And Addressing

Nov 05, 2010 No Comments

Labeling and inkjetting You have a choice when addressing your mailpiece: names and addresses can be lasered, inkjet or printed on labels and affixed to the outside panel. If desired, a live postage stamp (first-class or presort standard) and a wafer seal can be added during the labeling operation. Inkjetting Inkjetting is a process that [...]

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Business Reply Mail

Nov 05, 2010 No Comments

An in expensive way to solicit a response Many mailings solicit a response from the prospect and the easiest way to do this is to include a business reply card. Above is a sample of a typical “BRM”. As you can see, there are specific items that must appear on the face, or mail panel. [...]

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